Background
Lita Williams, a Marketing Strategist as a result of on the job training specializes in brand marketing. For more than ten years, Lita has worked an Executive Consultant and Corporate Manager. Her work history includes engagements with businesses, entrepreneurs and professionals to assist in the full spectrum of marketing and management operations.
Lita has developed corporate programs to propel service differentiation, engaged recruiting to assist with staffing needs and developed processes for target marketing. Lita specializes in brand development, brand management and business development. Lita is known for aligning disconnects and advancing essential relations for sustainable growth.
Entrepreneurs request Lita to assist with strategic planning. Lita is a brand coach for professionals in diverse industries to help with presentation skills, speech preparation and career development. Small, mid-size and large businesses have employed Lita to help develop brand positioning, competitive strategy, lead generation, customer service improvement processes, marketing communication.
Lita has worked within diverse industries: staffing, hospitality, retail and banking
Assignments include:
- strategic messaging
- performance transformation
- creative merchandising
- staff management
- customer service training
- recruiting
- consultative sales training
- new business development
- accounts receivable management
- payment acceptance policy
- employee benefits adminstration
- operational support processes
- vendor management
- project coordination
- community outreach activities
Recognizing what audiences want and how those expectations can be aligned with client objectives for mutual benefit is innate for Lita and an advantage for businesses, entrepreneurs and professionals requiring sustainable recognition of brand value.
Working studiously, Lita helps drive marketing objectives as a Personal and Professional Manager for select clients and as an Executive Consultant for various projects.
Join Lita's Business Market Network at no cost.
Need brand coaching or an objective opinion about developing or managing your brand?
Whatever business service you need, ask Lita.
Lita Williams, Executive Consultant Marketing Strategist
Business People Connection llc